This project reaffirmed how the power of cohesive branding can enhance customer experience. The website not only looked visually appealing but also provided value by facilitating easy navigation and interaction for customers. Additionally, our social media management elevated Malang’s online presence by blending video content, dynamic motion posters, and static posts, creating a holistic brand experience that extended from the website to social platforms.
For Malang, our goal was to create a seamless and engaging digital experience that showcased the restaurant’s diverse offerings while establishing a strong brand presence online. We developed a user-friendly website that provided easy access to the menu, reservations, and contact details, all while reflecting Malang's warm, inviting atmosphere.
Creative сhallenges
Each content piece was designed to maintain a consistent tone and style that resonated with their target audience. We worked to ensure that the visuals matched the restaurant's mood and personality, while also being highly shareable to boost brand awareness.
Creating a strong social media presence for Malang meant overcoming the challenge of making their content stand out in a saturated market. The restaurant’s vibrant identity needed to shine through in every piece of content. To do this, we crafted a blend of dynamic videos, motion posters, and static posts that could capture attention and increase engagement.
User experience focus
For static posts, we made sure to showcase the restaurant's offerings in a clear and visually striking way, using high-quality imagery and compelling captions. Through consistent posting and interaction with followers, we grew Malang’s social presence, driving traffic to the website and increasing foot traffic to the restaurant.
On the social media side, we focused on creating content that would engage customers both visually and emotionally. From motion posters that captured the energy of the restaurant to videos that highlighted signature dishes and behind-the-scenes content, every post was crafted to spark curiosity and engagement.
